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SideChef To Power Future Smart Kitchen Appliances For Sharp's U.S. Appliance Group
Customers will operate their Sharp® Internet-enabled cooking appliances via SideChef's new interactive cooking app for Smartphones and Tablets.

MONTVALE, N.J., Aug. 25, 2017 /PRNewswire/ -- Today, at the Smart Kitchen Summit in Tokyo, Japan, SideChef and Sharp Home Electronics Company of America (SHCA) announce a partnership to further the next generation of smart cooking appliances.

SideChef will develop the mobile application and custom recipe content for all of Sharp's future internet-enabled cooking appliances—beginning fall 2018 with a connected version of Sharp's SuperSteam+™ Convection Oven—providing many new benefits, making cooking easier in the modern home.

The new Sharp app, powered by SideChef, will offer home cooks a recipe-driven culinary experience, making it easy to cook any dish in the app to perfection with a compatible Sharp® appliance. SideChef currently has an expanding collection of over 5,000 interactive smart recipes that automatically set timers, play educational videos or suggest helpful tips based on the ingredients, time of day, season, location, and more. Many of those 5,000 recipes will be available through the new Sharp app.

"Sharp was looking for ways to combine convenience with perfect cooking results from our next generation of smart connected home appliances," said Jim Sanduski, President of Sharp Home Electronics Company of America. "SideChef already offers an award winning mobile culinary platform so partnering with them to integrate cooking operation and control was an easy decision."

"At SideChef, we are dedicated to providing the most advanced connected cooking experience available," said Kevin Yu, CEO and Founder of SideChef. "We are proud to partner with a great, global brand like Sharp to pioneer the future of cooking together."

Sharp's SuperSteam+™ built-in wall oven is three ovens in one. It creates super-heated steam at 485°F, so meats and proteins will brown. Sugars will caramelize. You can grill without smoke or roast without drying all while your food is crispy on the outside and tender and juicy on the inside. The Sharp® SuperSteam+™ is also a simple 212°F steam oven and a powerful convection oven with even heating for superior baking. That's three ovens in one! 

The Sharp® SuperSteam+™ Built-In Wall Oven is available now online and at select retailers, while an internet-enabled version will launch in Fall 2018 coinciding with the new Sharp app powered by SideChef as a free download on Apple iOS and Google Android platforms.

About Sharp Home Electronics Company of America (SHCA) 
SHCA is the U.S. Consumer Products Group of Sharp Electronics Corporation, the U.S. sales subsidiary of Sharp Corporation, a worldwide developer and manufacturer of one-of-a-kind premium technology products.  SHCA includes the manufacturing of Home Appliances in Memphis, TN together with the sales & marketing and servicing of Home Electronics in the United States. Leading products include Sharp Carousel®, Microwave Drawer™, SuperSteam+™ ovens, and Plasmacluster® Ion air purifiers. Sharp was named one of the Most Admired Brands in America and Sharp Corporation was named one of the 20 Most Loved Companies globally*.  Learn more at http://www.sharpusa.com/
*Sources: Buyology Inc., 2012; APCO Worldwide, 2013

Sharp, Carousel, Plasmacluster, Microwave Drawer, SuperSteam+ and all related trademarks are trademarks or registered trademarks of Sharp Corporation and/or its affiliated companies. All other trademarks are property of their respective owners.

ABOUT SIDECHEF 
SideChef is an interactive step-by-step cooking app that assists in the kitchen just like a virtual sous chef. With real time recipe navigation that includes hands-free voice commands, detailed photos, how-to videos, and built-in automatic timers, beginners have the tools to learn essential skills to cook with confidence, while intermediate and advanced cooks hone their abilities and contribute to the community with their own recipes. Founded by CEO Kevin Yu in 2014, the company brings simplified cooking to novices and experts alike while integrating the latest technology trends. SideChef is available for free on iOS and Android devices. SideChef's app has won numerous awards and recognition in the food and tech industries, inspired the creation over 1 million meals/cooking sessions in home kitchens around the world, and is currently featured in the top 10 downloads for a food and drink app in the Apple App Store.  For more information please visit www.SideChef.com and follow us on FacebookTwitterPinterest and Instagram.

SOURCE Sharp Electronics

For further information: Sharp Press Contact: Kwittken, Alexa Ottenstein, aottenstein@kwittken.com, 646.442.5963; SideChef Press Contact: Wagstaff Worldwide, Samantha Wan / Anne Alderete swan@wagstaffworldwide.com / anne@wagstaffworldwide.com, 323.871.1151