Sharp Shapes the Superheated Steam Cooking Category with Countertop Model Sharp Home Electronics Co. of America (SHCA) has deepened its unique niche in superheated steam cooking in the U.S., with the introduction of a countertop iteration of its superheated steam oven. The Sharp Superheated Steam Countertop Oven, first unveiled to the public at the Architectural Digest Design Show in New York City March 22 at the Almo booth, will reach the market with a street retail price of $399. “With this announcement, Sharp will take a front-seat position on superheated steam in America,” Sharp Electronics Marketing Co. of America Senior VP/Sales and Marketing Peter Weedfald said. The model follows into the market by a little more than a year Sharp’s SuperSteam+ built-in three-in-one oven, which grills with 485-degree superheated steam, regular 212-degree steam and convection heating – and it offers the same promise of food cooked crispy and browned on the outside and moist on the inside. Read the full article at dealerscope.com